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Dec 20, 2024 10 min read Performance
Optimizing Your Shopify Store Speed
Essential tips and techniques to improve your store performance and core web vitals.
Sarah Jenkins
Shopify Expert at Our Agency
Why Speed Matters
Slow stores kill conversions. Amazon found that every 100ms of latency cost them 1% in sales. Google also uses site speed as a ranking factor.
Optimization Tips
1. Optimize Images
Use modern formats like WebP and compress images without losing quality.
2. Minimize Apps
Every app adds code to your store. Remove unused apps to reduce bloat.
3. Use a Fast Theme
Choose a lightweight, performance-optimized theme from the Shopify Theme Store.
4. Lazy Load
Implement lazy loading for images and videos to improve initial page load time.